by Rodney Goldston | Jun 4, 2017 | Marketing
The Effect Michael Jackson Had On VCR Sales I was checking out Facebook today and came across a post my friend Chiji shared of some rare Michael Jackson footage. It was MJ practicing for the Thriller video. More than 30 years later the album and the video still...
by Rodney Goldston | Sep 28, 2016 | Marketing
Branding is the reason, just to name a few, why you believe that wearing skinny jeans actually means you’re slimmer your perfume makes you sexier it’s smarter to use a credit card instead of cash that BMW makes the worlds best car that drinking a Coke...
by Rodney Goldston | Sep 1, 2016 | Marketing
I talk with so many business owners, and unfortunately marketers that don’t quite get the sole purpose of landing pages. So here it is…your landing page exist solely for getting website visitors to convert to the next stage in the buying journey. Sounds...
by Rodney Goldston | Jul 29, 2016 | Marketing
Most businesses confuse marketing strategies with marketing tactics. I’ve created a guide to help marketing managers, and business owners understand the difference. The guide details the 9 online marketing strategies used by the worlds most successful brands....
by Rodney Goldston | Jul 28, 2016 | Marketing
I’m not a big fan of resumes. Mostly because I’m not a big fan of the idea of raising your hand and waiting for someone to pick me. It’s a very industrial revolution type of mindset. Hey, I’m not saying you have to do what I do but...
by Rodney Goldston | Jul 7, 2016 | Marketing
University of Pennsylvania Student Registration and Financial Services Video Your browser does not support the video tag. I recently completed a video project for University of Pennsylvania Student Registration and Financial Services office. I’m thankful for...