Resources vs Resourcefulness

57% of billionaires are selfmade. Most of us have a perceived lack of the resources we need to move our project along. You can focus on your lack of resources, or being resourceful. Just realize you can choose. You might also like: Economize Where You Can Control...
3 Things Your Marketing Strategy Must Do

3 Things Your Marketing Strategy Must Do

There are 3 things that our marketing must accomplish. They are grow awareness, build trust, and lead to action or connection. Many people miss the first two and go straight to trying to get a prospect to take action (buy something, fill out a form, etc). Starbucks...
Steve Jobs Speech on Marketing Strategy

Steve Jobs Speech on Marketing Strategy

Quite possibly the best talk ever given on marketing strategy.  Steve Jobs talks about why Nike might be the best marketing company ever, and that thoughts behind Apples famous Crazy Ones ad campaign. You might also like: Content Marketing Strategy Tip # 8 –...

Gain Permission First

Just about every day I get a flood of junk mail in my box.  You probably do too.  I don’t know anyone who just can’t wait to get home to see what’s arrived.  That’s because we didn’t give the folks sending it permission to send it to us....

Leaders Lead They Don’t Talk So Much

Almost anyone can diagnose a problem.  And, in todays world of blogs and social media everyone has a megaphone to rant and rift about it. But problems don’t need attention called to them as much as they need solutions, and leaders to lead us to a better way. In...

Justice Must Be Impatient

Justice must always be impatient because injustice is always patient. Happy Birthday. You might also like: What Bends The Moral Arc of The Universe? Happy Birthday to Jane Goodall You’re More Beautiful Than You Think MLK Quotes: 4 Of My...