Google Glass Project
Here's something really, really cool - Google Glasses. I just saw these and I can't wait to get a pair. Or at least try out somebody's (they are expected to hit the market sometime this year at $1,500). I don't think I'll be an early adopter. Google glasses...
Positive Reinforcement
Last week I heard a story about an elementary student who found a loaded gun in his school bag. The young man notified his teacher and the school provided positive reinforcement of the behavior by publicly rewarding him for doing so. Magnify Positive Outliers...
Talent vs Skill
I don't think that most people really get the whole talent vs skill argument. Talent you have naturally. Skill is developed by relentlessly laboring at your art. Naturally talented people who lack good work ethic fade quickly...think Allen Inverson. Contrast Iverson...
How To Create Value
Something is valuable only to the degree it is scarce. Original art is scarce because there is only one. Diamonds are valuable because they are difficult to locate, found in only a few places around the globe, and hard to unearth. Contrast this with what you do, or...
Delivering Value To Customers
My friend, and mentor Joe Jones taught me an important lesson about delivering value to customers. That in the selling process, typically the most concerned person about price is the sales rep. Competitive markets drive prices lower. When companies fail to train...
Content Marketing Strategy Tip # 8 – Always Take Your Video Camera
Tip number 8 in my content marketing strategy series is to take your video camera everywhere. Creating video content doesn't have to be a major production. If you carry an iPhone or other device that captures video shooting video is easy to do. Here are a few ideas...
Why So Few?
Something to make you go...hmm! Have you ever wondered why the world produces so few exceptions to the rule. What's wrong with our system that we haven't had another Einstein, or Edison? We've got a world full of good athletes but so few great ones. Why is...
Same old run of the mill
We waste a lot of time, energy, and money, on things that are the same old run of the mill. We take the same old run of the mill vacations. Eat at the same old run of the mill restaurants Watch the same old run of the mill TV shows, and films. Why is the world in...
Creating A Connection Based Culture
When your clients talk to others about the what they buy from you, it's likely not about the products or services. When I think about the favorite places I've worked, I seldom think about what I sold, or the marketing I did. Fortunes 2013 Best Companies to Work For...
How To Improve Customer Service
Yesterday I made a call to company I do business with and got a message I'm sure you've heard. The old "Your call is very important to us" message. If my call is so important why not answer it in some reasonable timeframe? If my call is so important then why not just...
Choices
The following from Jeff Bezos, founder of Amazon.com graduation speech at Princeton. You have the following choices: Let inertia be your guide, or follow your passions. Follow dogma, or be original. Choose a life of ease, or of service and adventure. Wilt...
In High Demand But Short Supply
What the world needs now is....not another love song. Instead the following are in high demand but very short supply. Real leadership - the Martin Luther King type. Real connectors - People who can really connect with others. Not the virtual social media types of...
Google+ vs Facebook – How I Discovered That Google+ Sends Me More Traffic Than Facebook and Twitter Combined
I check my Google Analytics multiple times a day. Recently I discovered that Google+ refers 2 times as many readers as Facebook and more than 10 times as many as Twitter to my blog. I've read quite a few blog post in the past few weeks where the blogger writes that...
Eat That Elephant – How To Accomplish Goals
That elephant is the mammoth goal you set which seems impossible to accomplish. It's daunting. Weighs you down to think about it. It's the 5 inches I want to lose off my waist. It's the $1,000,000 in new sales you want to do this year. It's the 4.0 you want this...
Moving With Purpose
Move like you've got a purpose in life! That's what Drill Sergents would yell at us recruits durining basic training if they caught us moving slowly (way back in 1987). We knew what our purpose was. To become lean, mean, green, killing machines. Everything we did,...
The Problem With Doing What You Want
The problem with doing what you want is is that the responsibility for commitment and execution is all on you. There's no one else to point the finger at for your situation. Adam tried blaming God when he said "The woman you gave me..." see Genesis 3:12. It's the...
Regaining Mental Clarity
When things are not going our way we humans can have a tendency to focus on the urgent not the important. Here are 8 things I do to help me regain mental clarity and focus on what's important. Get quiet and take time to renew my spirit: In The Seven Habits of Highly...
Content Marketing Strategy Tip # 7 – Write what You like
Ok we're well into the home stretch of the content marketing strategy series and this tip goes way against the grain of what you're likely to read other places. Most websites will encourage to either write for SEO value or to some how write to build a legion of loyal...
How To Take A Nap
For as long as I can remember I've gone to bed between 10 or 11 and gotten up before 5 am. In fact if I sleep beyond 6 am (even on weekends) I feel my whole day is shot. I know it sounds weird but remember I'm a former Army guy and it was drilled into me that "We do...
Art, Inflection Points, High Achievers and Low-Achievers
All art projects begin slow, with a high risk of failure and they build to an inflection point. An art project is what you do….it's your gift to the world….it could be your poetry, your blog posts, your pictures, the pizzas you make (in my case BBQ), the sermons you...