by Rodney Goldston | Dec 28, 2012 | Marketing
Either the product, service, company, or you are not remarkable…or You’ve feature puked (overly focused on the technical aspects of what you sell) instead of putting together a well told story that fits your buyers world view. Example # 1: Being remarkable...
by Rodney Goldston | Dec 27, 2012 | Marketing
I want to kill two birds with one stone with this post and cover both SEO and SEM. The purpose will not be to make you a SEO or SEM expert. Not even an amateur. The two categories are both far to broad to cover in a blog post or this online marketing strategy...
by Rodney Goldston | Dec 26, 2012 | Marketing
Choose to get out of it. What’s most important about making a choice is not making the correct choice, but actually making a choice. It’s worth rephrasing to make sure it’s not missed. The act and discipline of making a choice is more important...
by Rodney Goldston | Dec 25, 2012 | Marketing
When developing content for your readers keep in mind that what’s relevant is likely a wide variety of subjects. Try looking beyond your niche and try and make useful connections between things that on the surface seem unrelated. For example you might not think...
by Rodney Goldston | Dec 24, 2012 | Marketing
How are you going to spend most of your time today, shipping or receiving? That’s the choice you must make. Receiving: time spent on consuming information, crunching data, devouring books, taking, taking, taking (most of which likely won’t even make you...
by Rodney Goldston | Dec 21, 2012 | Marketing
This is the second post in my Online Marketing Strategies series. Sorry for the delay in getting this out. Appologies out of the way let’s dive in. Today I’ll discuss developing a solid website or blog strategy. I’ll also do a deep dive for...
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