by Rodney Goldston | Feb 27, 2014 | Marketing
Sometimes I’m really surprised by the number of small and famous business people like Jimmy John Shark who opt to do their own marketing. Recently I completed the HubSpot Partner Certification and it was a beast. I mean a real beast to get through! It took me...
by Rodney Goldston | Feb 27, 2014 | Marketing
Huba, Huba, Huba! Money, Money, Money! Who Do You Trust? Jack Nickelson’s character, The Joker, got the question correct. A sales problem is really a trust problem. Let me explain. In the 90’s when I worked for Lucent Technologies. We won a lot of deals...