9 Online Marketing Strategies Used By The Worlds Top Brands
Most businesses confuse marketing strategies with marketing tactics. I've created a guide to help marketing managers, and business owners understand the difference. The guide details the 9 online marketing strategies used by the worlds most successful brands. Grab it...
What’s The Point of A Resume
I'm not a big fan of resumes. Mostly because I'm not a big fan of the idea of raising your hand and waiting for someone to pick me. It's a very industrial revolution type of mindset. Hey, I'm not saying you have to do what I do but here's something to chew on: If...
The Right Tool and Excuses
Choosing the right tool for the job is always important. Turns out that excuses are always the wrong tool for any job.
Mother May I and Why You Need To Leap Today
Rodney Goldston discusses two important life lessons learned from playing the popular children’s game Mother May I.
A Simple Solution To The Problem
The simplest solution may indeed be the most difficult. Now, these 3 things remain: faith, hope, and love. But the greatest of these is love. Spread love.
University of Penn SRFS Video
University of Pennsylvania Student Registration and Financial Services Video Your browser does not support the video tag. I recently completed a video project for University of Pennsylvania Student Registration and Financial Services office. I'm thankful for the...
The San Francisco Homeless
Your browser does not support the video tag. Video Transcript In April 2016 my wife and I visited San Francisco. I expected to go there and eat some good food, drink a little wine in Napa, and take some photographs of the golden gate bridge. But what I didn’t expect...
Prince
My fascination with Prince started around 1981 when my cousin let me borrow her Controversy album. I wore the groves out on the record. And in the mid 80's when everyone was dressing like Michael Jackson I instead wore a small round button that read 'Rude Boy'. I've...
Top 9 Online Marketing Strategies (Video)
Click Here To Grab The PDF Continuing in our online marketing strategy series I’d thought it might be a good time to take a look at the types of marketing strategies or business models deployed on the web. It’s a question I get asked a lot ‘what strategy should I use...
The Power of Consistency
In 1987, when I went through basic training, we woke up each morning at the same time, ate 3 meals a day at the same time every day, and went to bed at the same time every night. It's one way the military trains soldiers to become consistent. Most large businesses...
What To Do If Nine Out Of Ten Startups Fail
It's true that nine out of ten start ups fail. You can take this bit of info and decide that working on someones else business (employment) is safer and therefore better, or... You can take this data and decide to get started on your 9 failures as fast as you can....
Difficult To Do
Difficult To Do Money - acquire lots of it Opinion - develop one of your own, and publicize it Art - make your own and share it with the world Easy To Do Money - criticize how someone makes theirs Opinion - criticize another’s Art - critique another’s The critic’s job...
Faith In Deed
Believing you can works best when you actually try. The Little Engine That Could could because it tried. Faith unaccompanied by actual work is useless. More important than believing you can is showing us you can. So get to work!
Base Hits
Base hitters are far more important to a team than home run hitters. Because big hitters are scarce, and the one hit home run is hard to do. But getting on base is something everyone can do often. And if you get on base often enough you eventually score a home run....
Lost
When I was in the Army I was really bad at land navigation. I spent a lot of time lost in the woods. Until I asked for help and got some additional attention. Here are a few life lessons I gleaned from being lost in the woods. Starting out on the right path is...
Piss On It
I’m not talking about the Francis Underwood (House of Cards) pissing on the grave of his father type of pissing, but the type of pissing many animals do for the purpose of demarcation and communicating….this is mine. For the artists (and we are all artist) it’s a...
How To Get More Out Of Life
Most of us know that the way to get more is to give more. The problem is that when we think of giving more usually what comes to mind is what best fits into the definition of charity. The problem with charity is that it has a very nasty tendency to create lop sided...
I Think You’re Beautiful
If you don't think words matter, then watch what happens when Shea Glover tells people she taking pictures of things she thinks are beautiful. Choose your spoken and written words carefully, and use them for good. Shea has done an excellent job here combining words,...
What If, Could We
What if we taught children that: honesty is best, knowledge is power, and to do unto others as you would have them do unto you. What if we taught them this, and earnestly lived it out b4 them. Could we nudge our nation, perhaps the world towards it? Just a little...
Misuse Of The Universal Video Symbol
Just about every marketing stat you can find these days tells you that there's a very simple thing any marketer can do to increase traffic to their website, improve ad conversions, lower bounce rates, and increase social media shares. It's to ad quality video into the...