by Rodney Goldston | Jan 28, 2013 | Marketing
What the world needs now is….not another love song. Instead the following are in high demand but very short supply. Real leadership – the Martin Luther King type. Real connectors – People who can really connect with others. Not the virtual social...
by Rodney Goldston | Jan 22, 2013 | Marketing
Ok we’re well into the home stretch of the content marketing strategy series and this tip goes way against the grain of what you’re likely to read other places. Most websites will encourage to either write for SEO value or to some how write to build a...
by Rodney Goldston | Jan 18, 2013 | Marketing
Here is a review of a recent experience with a company called HubShout. They mistakenly over charged my credit card $240. Several weeks ago on December 27th I called my rep and notified her. She said she had another client with the same issue and would look into...
by Rodney Goldston | Jan 17, 2013 | Marketing
There are plenty of reasons why people reject the idea of failure, two of them are. 1. Their view point of failure is rooted in the industrial age. Then success was about getting BIG, and selling lots of stuff, in order to achieve economies of scale. Building a big...
by Rodney Goldston | Jan 15, 2013 | Marketing
One of the biggest benefits of social media is that it gives you a real-time feed of what your prospective customers are discussing. Listen carefully and you’ll discover plenty of ideas for good content. An added benefit of gathering ideas this way is that...
by Rodney Goldston | Jan 12, 2013 | Marketing
Want to write about the three major players in tech Google, Apple, and Microsoft but not sure which company Internet surfers itching most to learn more about? Below is a Google Trends report I ran showing that the level of interest in Google, at least online search...
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