by Rodney Goldston | Jan 17, 2013 | Marketing
There are plenty of reasons why people reject the idea of failure, two of them are. 1. Their view point of failure is rooted in the industrial age. Then success was about getting BIG, and selling lots of stuff, in order to achieve economies of scale. Building a big...
by Rodney Goldston | Jan 15, 2013 | Marketing
One of the biggest benefits of social media is that it gives you a real-time feed of what your prospective customers are discussing. Listen carefully and you’ll discover plenty of ideas for good content. An added benefit of gathering ideas this way is that...
by Rodney Goldston | Jan 12, 2013 | Marketing
Want to write about the three major players in tech Google, Apple, and Microsoft but not sure which company Internet surfers itching most to learn more about? Below is a Google Trends report I ran showing that the level of interest in Google, at least online search...
by Rodney Goldston | Jan 11, 2013 | Marketing
Somewhere in my web travels I came across this. Through a partnership with HP iStock Photo is offering 30 free high resolution images for free that you can use on your blog…or anywhere else for that matter. Photo’s May Appear To Be Free You’ve...
by Rodney Goldston | Jan 10, 2013 | Marketing
Everyone agrees that the importance of an active, and engaged Facebook tribe is a key. But how to build one has left most marketers bewildered. Brands have difficulty getting fans to participate so they take the easy rode offering incentives to people to become fans...
by Rodney Goldston | Jan 8, 2013 | Marketing
Today’s post is tip number 5 in the content marketing strategy series. Consider writing round-ups, reviews, look-backs, and looking forward list at the very end or beginning of each year, and during slow points in the summer. Here are a few ideas: Compile a list...
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