How To Become An Expert
If you're looking for ways to prove you're an expert, build authority, trust, and awareness for your brand it's a good idea to post a picture of the Grand Canyon somewhere you can see it regularly. Because the only way to become an authority is to do it the same way...
Lost Your Mojo?
Feeling as if you've lost your mojo? If so perhaps you can reclaim it by changing your internal dialogue. We spend far to much time focusing on the tools that we think can get us the things we want, and far to little time focusing on the words we speak to ourselves....
Change Happens
The only thing as certain as taxes, and death, is change. When disruptive technology changes competitive landscapes once successful companies fail, and new trends cause consumers to change brands. When change happens most people are trying to figure out why the change...
Be Kind
Everyone you meet today will either be in the midst of a struggle, recovering from a struggle, or about to go into one - So be kind to everyone whose path you happen to cross. And don't forget to take a look in the mirror and greet yourself (you fall into one of the...
Sunny Miller Photography What Happens When You Refuse To Quit
Congratulations to my friend, photographer, Sunny Miller (and his wonderful wife Lily) who recently landed an agreement with Getty Images. This is no small task. In case you don't know Getty Images is the premier provider of images and content for media outlets....
Process and Risk
My nephew Caleb has developed a good habit of posting his opinions on his Facebook page. Some of what he posts (regarding his political ideologies) his friends and family disagree with. But that's ok. Caleb is only a 20 year old college student. He's not yet...
Control Your Own Message
Yesterday, my friend Loretta told me that a curriculum that she and her husband developed is used in schools, hospitals, and institutions in more than 35 states across the United States. They receive a decent royalty, but have zero ability to distribute, brand, and...
Findability
If you're starting a business you're likely spending lots of time trying to figure out what you should charge for your products or services. Or, perhaps you have an existing business and you're spending lots of time trying to figure out what you should be charging....
The Problem With Yesterday And Why Start Your Own Business
I recently watched a 60 Minutes episode in which they profiled several highly educated, highly experienced people who were struggling to find employment. One man a former corporate manager had not worked in more than two years and had resorted to working for a local...
CYA – Cover Your Assets
During industrial revolution only large companies could afford to acquire, and maintain sufficient marketing assets. Some of these assets included trust (the ability to deliver on a promise), experience (the ability to turn existing customers into new ones), and...
How To Steal Your Way To The Top
Steve Jobs famously said that "Good artist copy, Great artist steal". Way back in the day, if someone copied something someone else said, did, or the clothes they wore, etc we said they 'bit it'. They wore copy catting. Remember that old Doug E. Fresh rhyme "They...
Why your boss might be telling you no
My wife's taking a class in education administration. Her professor received an email from a young administrator who's boss has refused multiple times to implement her ideas. She wants to know what she can do. My wife's instructor thought it'd be a good idea to...
Fly On The Wall
One aspect of succes during the industrial economy was that typically the smartest company won - hence mammoth research and development budgets. In the new connected economy it's not necessarily the smartest company that wins but often the company with the smartest...
Who Are You?
You are not who you are in public, but who you are in private.
Stop Worrying What Others Think – A Lesson From The Life Of Bernie Mac
What do you do when your big break finally comes, and the person who went on stage just before you got booed off stage, and the host can't get the audience back under control. If you're Bernie Mac, then you walk on stage, take a stance, and proudly proclaim "I ain’t...
8 Ways To Make Money Giving Your Stuff Away For Free
David Meerman Scott has started an excellent conversation over on his blog called The Art of Asking which explores the idea of giving away at least some of your product, services, and ideas for free. How you can make a living giving away your best stuff for free is...
Pick Yourself
When I think of being picked my mind goes back to adolescent days of being chosen last to play schoolyard football. I hadn't started lifting weights yet, so I was among the most scrawny kids in the neighborhood. That didn't last long though. By age 14 I was lifting...
Should I Blog
Should I blog, a friend recently asked me. In my opinion everyone should have a blog, YouTube channel, Google Plus page, Facebook fan page or something method of communicating with a group of people via the Internet. Why? Because through the power of the Internet all...
Dennis Rodman North Korea
Dennis Rodman has been in the news lately not so much because of his trip to North Korea but more so because he's the first American to meet new leader Kim Jong-un. What bothers me is the response I've watched from almost every news journalist. There's an image of...
Adversity and Success
Adversity and Success: People with lots of resources often don't achieve genuine success. Success at anything is difficult and rare. In fact success is rare because it's difficult. And it's valuable because it's rare. Most entrepreneurs don't revolutionize...