Take Stock

Take Stock

To take stock (of something) is to think carefully about a situation or event and form an opinion about it, so that you can decide what to do.  New years resolutions seldom last past a solid punch in the nose from reality, but here are just a few things worth taking...
Marketing: Who’s Got The Power

Marketing: Who’s Got The Power

Often overlooked in marketing decisions (especially by smaller brands) is the aspect of who’s got the power. Think about marketing messages from Allstate Insurance.  What it doesn’t say is pay us lots of money, for years and years and perhaps we’ll...
Marketing: Who’s Got The Power

Why Marketing Is Confusing

Marketing is confusing because there’s two kinds. There’s the kind you hate. The popups (I especially hate these), spam (these 2), private data tracking, interruptions, price gauging, overhyped and under-designed type that far too many people specialize...
How To Become Like Water

How To Become Like Water

How To Become Like Water Water has many, many positive virtues. Bruce Lee famously said “be like water my friend” and the Tao and the Hebrew Christian text reference water over and over again. So in todays video (scroll to bottom to watch the video) we’re...