by Rodney Goldston | Oct 5, 2012 | Business, Marketing, Technology
John 21:6 describes a biblical event in which Peter and several others had fished all night and caught no fish. Jesus instructs them to cast their net on the right side of the boat, which they do. Following these seemingly irrelevant instructions the fishermen catch...
by Rodney Goldston | Oct 4, 2012 | Social Media
….Is by not selling anything. Consumers on social media platforms, like Facebook, Twitter, and Google Plus are not there because they want to buy something….so don’t try to sell them anything. Instead share. The secret to successful social media...
by Rodney Goldston | Oct 3, 2012 | Marketing, Things that make you go...hmm!
Is the Betty White Snickers ad and others like it bad for us as a society? I just watched that funny Betty White Snickers ad on YouTube. The one with her playing football. But Betty is not Betty, she’s some kid named Mike, who because he’s hungry is...
by Rodney Goldston | Oct 2, 2012 | Marketing
Seth Godin published a thought provoking post on his blog regarding Outliers. He says If you want to be an outlier then try not to become one…at least among your peers. Now that made me sit up and go…hmm! As a teenager I had a green muscle t-shirt, that...