by Rodney Goldston | Jan 4, 2013 | Marketing
The biggest question all website owners are always trying to answer is how to rank higher in the organic search results on Google. And correspondingly the best kept secret in SEO is Google’s search algorithm which determines where websites appear on a search...
by Rodney Goldston | Jan 2, 2013 | Marketing
Last week I got an email from a friend who’s interested in becoming a blogger. He wanted to know how to blog and any blogging tips and tricks that I could offer a beginner or small business owner. Here are 80 things that I advise anyone who has already or is...
by Rodney Goldston | Dec 28, 2012 | Marketing
Either the product, service, company, or you are not remarkable…or You’ve feature puked (overly focused on the technical aspects of what you sell) instead of putting together a well told story that fits your buyers world view. Example # 1: Being remarkable...
by Rodney Goldston | Dec 27, 2012 | Marketing
I want to kill two birds with one stone with this post and cover both SEO and SEM. The purpose will not be to make you a SEO or SEM expert. Not even an amateur. The two categories are both far to broad to cover in a blog post or this online marketing strategy...
by Rodney Goldston | Dec 26, 2012 | Marketing
Choose to get out of it. What’s most important about making a choice is not making the correct choice, but actually making a choice. It’s worth rephrasing to make sure it’s not missed. The act and discipline of making a choice is more important...
by Rodney Goldston | Dec 25, 2012 | Marketing
When developing content for your readers keep in mind that what’s relevant is likely a wide variety of subjects. Try looking beyond your niche and try and make useful connections between things that on the surface seem unrelated. For example you might not think...