Thinking Of A Master Plan

rodney goldston

The best made plans seldom work just as you planned.  In fact the more detailed your plans the less likely things will turn out as you planned them to. Since things are not likely to workout just as you planned them it’s more important to know your plan ‘B’…and ‘C’ for that matter.  If this […]

Pisco Restaurant Review

pisco restaurant elkridge md

If you owned a restaurant and you spotted a popular food critic with a large following sitting at a table in your restaurant would you go out of your way to make certain their meal and overall experience was one worthy of the highest praise. Back in May I showed up at Pisco with roughly […]



I saw this video on my friend Tyrese Gibsons’ Facebook page.  Without the subtitles we all understand it because universally we all want to be cared for, we all want our pain to matter to others, we all need help sometimes, and when we do we hope someone will be generous towards us. I think […]

The Bantering

rodney goldston

If you quite yourself for just a moment you’ll hear it.  The internal bantering that’s going on about responsibility, risk and fear. You know you should say or do something, but it’s risky, and you’re afraid. And that’s exactly why you must. Instead of fighting the fear acknowledge it, then ignore it. You might also like: […]

All Heart

jerry maguire i'm all heart

If you’ve never seen the 1996 Tom Cruise film Jerry Macguire check it out.  Somewhere nestled between the famous quotes of ‘show me the money’ and ‘you had me at hello’ is the line ‘I’m all heart, mother #%^#’ and a great speech about playing with your heart and not your head. When you’re all […]

Bigfoot, UFO’s, Sandra Bland, and Police Brutality


Twenty years ago, before everyone carried a smart phone equipped with a HD camera there were Big Foot and UFO sittings everywhere.  Although the visual evidence of their existence was sketchy at best, and in many cases proven to be a hoax mass numbers of people still believed (X Files anyone, or maybe the Six Million Dollar […]

My Mic Sounds Nice

rodney goldston my mic sounds nice

My Mic Sounds Nice…Check 1….My Mic Sounds Nice…Check 2 ….Salt-N- Peppa One day people will write about the revolution we’re currently in.  Historians will pen the rise of email, blogs, podcasting, and Youtube.  If they start and stop with a simple explanation of these platforms they will have missed the most important point…that they passed […]



Last month my buddy Don Graves and I visited California.  While there I visited Armstrong Readwoods State Natural Reserve.  Upon arriving I stopped in the visitor center, and picked up a map.  Glancing at the map I was able to quickly see that there were multiple paths to one of the Redwood Trees I wanted […]



Around the year 2000 or so an auto dealer asked me if I knew how to produce a newsletter.  I said yes.  The truth is I didn’t know anything about it.  But I said yes anyway, got the details of what he had in mind, and asked if I could get back to him with […]

A Passion and Desire For Mushrooms

My friends Daryl and Stephanie live in Westgrove, Pennsylvania which is a small town not far from Kennette Square, Pa which happens to be the mushroom capital of the world.  Growing mushrooms requires things that are rotting and lots of fertilizer both of which smell horrible. Chido Govera (which means passion and desire) is a young […]

Where There’s No Traffic

open road no traffic

There’s very little traffic on the road to the extra mile.  In a time when so many are trying to pickup new business by showing thought leadership, it might be easier to standout by being thoughtful, and finding ways to go the extra mile for the customers you already have. You might also like: Content […]

Premium Beef

premium beef

I actually snapped this picture quite some time ago while walking through my local supermarket. The meat provider, Lancaster Brand, has done a poor job at marketing because the package misleads consumers. The USDA requires that all retail beef be labeled with its grade. Plastered across this package in giant bold letters are the words […]

The Others

lost the others

If you were a fan of the hit show Lost then you’re familiar with ‘The Others”.  The ‘Others’ were the group of people who lived on the other side of the island.  ‘The Others’ were the enemy, the terrorist.  The strange thing is that to both groups of people living on opposite ends of the […]

Trust Yourself

tall ships picton castle

Tall Ships landed in Philadelphia this week.  I spent the day sailing with the crew of the tall ship Picton Castle.  Working a ship is hard, dirty, and dangerous.  Surprisingly the majority of the crew were young ladies.  The seemed to be excellent in their task (so did the young men). These young people are […]

Your Business Needs To Be Like Water

become like water bruce lee quote

Become like water my friend – Bruce Lee A few key elements of water are that it’s shapeless, changes direction easily, adjust speed when appropriate, it’s strong, free, powerful, and forges it’s own path. Like water you and your business must be able to change quickly to ensure your survival. Change embodies movement, things that […]

Your Power To Negotiate and Rust

rodney goldston rusty

When you negotiate with someone else you get a better deal.  But when you negotiate with yourself to do something later instead of now you usually get the short end of the stick because later makes you rusty. I’ll (you fill in the blank) tomorrow, just 5 more minutes, and I’ll get to it later are […]

4 Things You Can Do To Find A Job

rodney goldston

Just about everything you’ve ever learned about finding a job has been geared towards getting employed with a large fortune 500 company.  The challenge is that small businesses employ far more people, so you’re more likely to land a gig with a small local firm nobody has even heard of.  Additionally fortune 500 companies are […]

Unbiased Opinions On Social Media

rodney goldston pug life

It’s difficult to render an unbiased opinion. The Internet and social media have made it super easy for everyone to render their ‘unbiased opinions’ loudly and frequently. Just because someone has an opinion, and a medium to deliver it does not mean that they’re right. Opinions are easy to give, but rarely worth paying attention […]

The Importance of Embracing Overnight Failure

rodney goldston

The day to day grind and hyper focus on making it often prevents startups and bootstrappers from embracing and leaning into small failures.  And modern media doesn’t help at all.  Shows like American Idol, and Shark Tank dupe the startup into believing that the only type of success worth having is the “overnight” type. However, […]

You’ll Bloom If You Don’t Quit

unbloomed flower

I was hanging out at Longwood Gardens the other day and snapped this picture of a flower on the verge of blooming.  I stood and watched it for quite a bit of time.  I think people walking by thought ‘how weird is this guy watching a flower that’s yet to bloom’.  What I was thinking […]