by Rodney Goldston | Jun 30, 2015 | Marketing
I actually snapped this picture quite some time ago while walking through my local supermarket. The meat provider, Lancaster Brand, has done a poor job at marketing because the package misleads consumers. The USDA requires that all retail beef be labeled with its...
by Rodney Goldston | Jun 29, 2015 | Success
If you were a fan of the hit show Lost then you’re familiar with ‘The Others”. The ‘Others’ were the group of people who lived on the other side of the island. ‘The Others’ were the enemy, the terrorist. The strange thing...
by Rodney Goldston | Jun 28, 2015 | Success
Tall Ships landed in Philadelphia this week. I spent the day sailing with the crew of the tall ship Picton Castle. Working a ship is hard, dirty, and dangerous. Surprisingly the majority of the crew were young ladies. The seemed to be excellent in their task (so...
by Rodney Goldston | Jun 17, 2015 | Business, Marketing
Become like water my friend – Bruce Lee A few key elements of water are that it’s shapeless, changes direction easily, adjust speed when appropriate, it’s strong, free, powerful, and forges it’s own path. Like water you and your business must...
by Rodney Goldston | Jun 16, 2015 | Encouragement, Success
When you negotiate with someone else you get a better deal. But when you negotiate with yourself to do something later instead of now you usually get the short end of the stick because later makes you rusty. I’ll (you fill in the blank) tomorrow, just 5 more...