Process and Risk

Process and Risk

My nephew Caleb has developed a good habit of posting his opinions on his Facebook page.  Some of what he posts (regarding his political ideologies) his friends and family disagree with.  But that’s ok. Caleb is only a 20 year old college student.  He’s...
Control Your Own Message

Control Your Own Message

Yesterday, my friend Loretta told me that a curriculum that she and her husband developed is used in schools, hospitals, and institutions in more than 35 states across the United States.  They receive a decent royalty, but have zero ability to distribute, brand, and...
Findability

Findability

If you’re starting a business you’re likely spending lots of time trying to figure out what you should charge for your products or services.  Or, perhaps you have an existing business and you’re spending lots of time trying to figure out what you...