by Rodney Goldston | Feb 25, 2013 | Marketing, Technology
Here’s something really, really cool – Google Glasses. I just saw these and I can’t wait to get a pair. Or at least try out somebody’s (they are expected to hit the market sometime this year at $1,500). I don’t think I’ll...
by Rodney Goldston | Feb 24, 2013 | Productivity
Last week I heard a story about an elementary student who found a loaded gun in his school bag. The young man notified his teacher and the school provided positive reinforcement of the behavior by publicly rewarding him for doing so. Magnify Positive Outliers...
by Rodney Goldston | Feb 23, 2013 | Success
I don’t think that most people really get the whole talent vs skill argument. Talent you have naturally. Skill is developed by relentlessly laboring at your art. Naturally talented people who lack good work ethic fade quickly…think Allen Inverson....
by Rodney Goldston | Feb 16, 2013 | Marketing
Something is valuable only to the degree it is scarce. Original art is scarce because there is only one. Diamonds are valuable because they are difficult to locate, found in only a few places around the globe, and hard to unearth. Contrast this with what you do, or...
by Rodney Goldston | Feb 12, 2013 | Marketing
My friend, and mentor Joe Jones taught me an important lesson about delivering value to customers. That in the selling process, typically the most concerned person about price is the sales rep. Competitive markets drive prices lower. When companies fail to train...