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Do you know the most important thing to focus on if you want to be successful at making a really great cup of coffee is? It’s the beans. But instead of focusing on the beans most people spend hours of time, and hundreds of dollars researching and buying brewers, and then buy cheap beans. When …
If you’d invested 1,000 in Bitcoin in 2008 you’d have over $40,000,000 today. But in all fairness you likely did not know about Bitcoin in 2008. Well, if you’d invested $1,000 a year ago today in Bitcoin that investment would be worth a little more than $15,000. Nearly a year ago I personally …
A great nation is a compassionate nation…Dr. Martin Luther King, Jr. A compassionate nation is comprised of compassionate people. Let’s keep America great. Be compassionate!
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Website Marketing Strategy
A solid Content Marketing Strategy is the most critical element of website marketing. With a growing number of global consumers accessing the internet via traditional means as well as tablets and mobile devices the need for fresh digital content marketing is increasing in demand. At the heart of content marketing is strategically delivering words, (post, video, podcast, etc), which motivate people to take some form of action.
Here is a list of tips to help get you producing awesome content from my 10 part series. I discuss strategy on using email marketing content, content management, social media marketing, and more. As I make the post I’m curating them here so check back each Tuesday for updates.
10 Content Marketing Strategy Tips
- Stay current with industry news
- How to avoid writer’s block
- Look beyond your industry for information
- Use evergreen content to drive trafic year after year
- Write an annual best of list
- Monitor social media conversations
- Write what you like
- Always take your video camera
Avoiding Writers Block: Possibly The Most Important Content Marketing Strategy Skill
Great! As part of your overall marketing strategy you’ve made the decision to start blogging and now you’re wondering how to avoid writer’s block. I think this may be what hinders many people the most from starting a blog. Their afraid of not knowing what to write. But most of us don’t wake up in the morning unable to talk, or with nothing at all on our minds. Successful blogging is just about developing a ritual to get those thoughts onto paper or screen.
Get Ideas For Web Content From Industry News
Most folks are not creative enough to always have a fresh idea ready to transform into killer content. Unless you happen to be Seth Godin you likely struggle with coming up with enough relevant, helpful, fun content to blog everyday. While you may be an expert on the topics you cover deciding exactly how to approach each blog post, webinar, ebook, slideshare presentation, or any other type of online marketing content can be a daunting task. Staying on top of industry news is a content marketing strategy that can help.
Social Media Marketing As A Content Strategy
One of the biggest benefits of social media is that it gives you a real-time feed of what your prospective customers are discussing. Listen carefully and you’ll discover plenty of ideas for good content. An added benefit of gathering ideas this way is that content that’s generated from social conversations tends to get shared. Discover a how to use social media marketing as part of your overall all content strategy.